This year's poster was made by BY and designer Filipe Alves.
Video Spot
"A group of hoodlums ransacks an abandoned building to look for a creature living there. This was the premise that Rita Barbosa presented to me when I was asked to direct this project. A week before the deadline me and a group of usual suspects made it happen! It was a very fun and easygoing experience, with no technical perfectionism, taking advantage of the fact that these days it's so easy for someone to shoot something and edit a story on their computer (or even their phone).
Besides, I was able to experiment a bit with animation, during the brief seconds when the creature is seen (likely to be the offspring of the creature in this year's poster).
The end result shows, in my opinion, how much fun it was to film and jumpstarted my relationship with MOTELX as a director for ads that followed, which was the beginning of a great adventure"
- Jerónimo Rocha (Director)
Credits
Producer: Frederico Serra Director: Jerónimo Rocha Line Producer: Tiago Xavier Original concept: Rita Barbosa Editor: Jerónimo Rocha
Sound Department Sound Design: Henrique Lima - SOM DE LISBOA